Monday, April 27, 2020
Client Case Study Erin OBrien - When I Grow Up
Client Case Study Erin OBrien - When I Grow Up Um, do you know that Ive coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now and youll hear their stories firsthand in my Client Case Studies series! Im thrilled to have my very first Client Case Study from my Discover Your Dream Business program and what a success story it is! Erin is a woman after my own heart, not only realizing during the program that she can take her 3 of resume writing and make it her career but working with multiple clients (and having a waitlist!) by the time we wrapped up 8 weeks later! Its only been a month since our last lesson, but shes gotten her site and packages up and has hung her shingle! I cant wait for you to read more. Why did you decide to sign up for Discover Your Dream Business? For years I have suspected that I wanted to work for myself one day, but it was terrifying to fully admit. My head was full of ideas, big and small, but I had lost the belief in myself that I could do anything on my own. And honestly, I didnt really know where to begin. I needed help picking one idea and figuring out next steps, and I needed to be reminded and assured that the one idea didnt have to be the forever idea. When I read about Discover Your Dream Business it sounded like the perfect formula to help me overcome my fears and take that first step to help me carve out my path toward an entrepreneurial venture. Your story resonated with me a lot and without even meeting you I loved your energy and approach. I loved your title, the When I Grow Up Coach, because I was always asking myself what I wanted to be when I grew up. I was confident that working with you would be the push I needed to get started and I could tell wed even have some fun along the way. What were you doing when we started the program? Im a Senior Public Relations Manager at a fashion brand, and when the program started I was only 7 months into a new role at the company. I love the company I work for and the work I do, but I also felt like I wasnt reaching my full potential in life in general, like there was more I could be doing outside of work and for myself. My head was always spinning with ideas for projects or ventures but they would just end up in my notebook where ideas went to die. I had this constant fear that Id wake up one day and be 80 years old, looking back and wondering what if? Im really thankful to work for a company that affords me work/life balance, and I have a lot of career goals to achieve before I fully enter into being an entrepreneur, so I plan to continue working at my full-time job while I explore my dream business now that I have some direction. What was your biggest takeaway from our time together? My biggest takeaway from Discover Your Dream Business was that I can, in fact, do literally anything I set my mind to. I have this innate preconceived notion that I need some sort of certification or formal training to be an expert in things, which has stopped me from doing a lot until now, but DYDB helped me realize that having a skill, a plan and a desire to do something is enough to get started. I loved working with you because it satiated my need for permission, while also helping me realize that I didnt need it. This led to my first money-making offer, resume writing, and when I posted my ad on Facebook the response was WILD. I needed that push to help me see that I not only had a marketable skill, but that people really wanted and needed it. What would you tell someone now that was in your shoes when we first started working together? Whats your best tip to allow them to make a grown-up living with a business they love? I would tell someone in my shoes that they have a whole array of marketable skills and that they are worth the investment in themselves. The best tip is something I got from you, to really think about the lifestyle you want to live and back into your business idea from there. Whats on the horizon for your business? Wed love to hear what you clarified and whats next! After much deliberation, I finally landed on a domain name and that had a domino effect of inspiration for a logo and website design. During DYDB we had come up with my title, Career Confidence Coach, that would be an umbrella so I could continue to expand my career-related offerings beyond resume writing. I was stuck on my domain name for two weeks because no iteration of my name was available. I started thinking about how I wanted people to feel when they worked with me: like I was their friend or confidant, in addition to being an expert on the subject matter. Those domains were also taken (ha!) and I got to thinking about how I really feel like a personal cheerleader when Im working with someone, hence CareerCheer.com. Now that thats settled, Im wrapping up the last of my clients that replied to my original ad from DYDB and gearing up to take on new clients. My site and services will continue to evolve and Ill soon launch a newsletter. Considering I had no idea what I wanted to d o just 6 weeks ago, Id say Im off to a really strong start thanks to DYDB, and I look forward to scaling my business. Todays the last day to submit an application for Discover Your Dream Business! Id love for you to be my next success story, just like Erin. Click here and make it happen before it closes at 6pm Eastern today!
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